Doesn’t seem fair does it?
With a direct sales business model, you don't necessarily have to buy samples or pre-purchase or hold any inventory. Plus, my customers pay me directly. No waiting for the company! Afterward, I send the wholesale portion to the company, and I’m left with a cool $1,000 per sale for myself. Again, this may not be typical to all direct sales companies. But if you look, you can find it!
Marketing to Friends and Family
Ugg, the dreaded “warm market.” Did you know that a network-marketing company’s main marketing focus is YOUR friends and family? They call it “word of mouth” marketing. But what it really should be called is “embarrassing.”
What this kind of marketing will get you is a reputation that you’re a product pusher. People will start to avoid you. And these aren’t strangers avoiding you. These are the people that make up your life!
In my direct-sales business model, we are taught to find targeted prospects, not push our business onto friends and neighbors. With my current company I only speak to people who are already searching for this kind of business or product, so that I spend my time responding to inquiries.
It’s the only way to build a business and keep your dignity at the same time. Make sure you know to whom you are expected to market your product, or you could suffer the same fate.
Ask yourself these questions as you research a home business:
1.) Do I want to leverage my time by earning hundreds or thousands per sale, or do I want to earn pennies on the dollar?
2.) Do I want to be able to work at my own pace around my schedule and my family, or do I want to meet monthly quotas?
3.) Do I want to get paid first and immediately, or do I want to spend money on samples and inventory then wait around for a monthly paycheck?
4.) Do I want to return inquires from people who have already expressed an interest in my business, or do I want to bug my friends and family?
I haven’t covered every issue you can encounter with a network-marketing company, but these are the main ones that caused me to turn tail and run. Now, the way I feel about myself and my business has completely changed. Before, I felt like I was bugging people. Now, I know that I’m helping people.