The slightly embarrassing story that inspired me to start my business
Posted 24th April 2008 by EllenHart, tagged my business
Many moons ago, I was fed up with the standard boring black
briefcase and decided to take matters into my own hands. I had a
women's business case made just for me. It was pink. It was also
faux-alligator skin (don't judge me now - I'm from Texas and it was the
'80's). I took my pink bag to an important client meeting and when I
opened it to retrieve my files, a tampon flew out and skittered across
the boardroom table. My client politely handed my tampon back; I
cracked a joke and the meeting went on, but that moment stayed with me,
as only a flying tampon moment will.
On the plane ride home, I was sitting next to a couple of other
business women and we got to talking about bags. They laughed at my
meeting story and commiserated with me over the lack of stylish AND
functional business cases for women. It seems that all three of us were
looking for bags that would make us look both professional and
fashionable, bags that would help us stay organized and keep our
personal items to ourselves - bags that weren't boring. No more boring
bags!
After that trip, I came home and designed the first line of business
cases for women, the Veronica Hart collection (which I named after my daughter). After a successful run,
I sold that business and moved on to other things, but I always had a
keen interest in business bags for women. When I started CareerBags.com, I
was thrilled to discover so many designers making fabulous and
functional business cases and laptop bags for women. And plenty of them come in pink! Just my style...







1 comment so far...
Flag as inappropriate Posted by Nataly on 26th April 2008