SOMETIMES IT JUST TAKES SOMETHING FROM WITHIN....
I am a working mom with three kids ages 2 1/2 and younger. My twins are the eldest and I have a 16 month old daughter all in daycare. It is super expensive, but I am just not fit to be a stay at home mom with toddlers. I stayed home with the twins during my pregnancy with baby girl, and I couldn't wait to get back in the business world. I missed networking and getting out and connecting with others, even if it was about the kids or a business deal.
After a whirl-wind of a year in 2007, in my early days of recovery from major depression and a hysterectomy, a surge of energy & passion overcame me to start taking steps toward making my dream a reality. I read books, researched articles on the internet and started my business plan. I knew that if I wanted anyone to take me seriously, a business plan would be necessary. Just as I was completing my recovery from surgery, I found a new job, closer to home and less stress, so I felt like I had a fresh start with my renewed energy and view on life. I was in a very dark place and the sight of sunshine was such a nice change for me.
My husband was supportive of my idea. With out his support, I could not be doing this venture. I also sought out others I knew were women entrepreneurs to find out how they did it and what they would do differently. I talk to everyone about what I am doing, because you never who has resources to assist you. Whether it be a tip, discount on something or exposure, you just never know. My husband gets a little aggravated with me b/c I am always
working. I know, I know...there should be a line drawn, but if I'm out shopping and the situation or discussion lends to a comment about business or resources, I will tend to ask or tell about my business.
I officially began selling cards in January of this year and just added mothers day and fathers day cards to my website. In my four months of being open, I am already noticing a shift in who I thought would be main customer base or focus on marketing. You have to be flexible and realize that the only constant is change.